The Body Shop At Home™ StoryOver two decades ago, our founder Anita Roddick launched The Body Shop At Home™ to empower women to have fun, flexible and rewarding careers that would fit around their family commitments.
She opened her first store in Brighton, UK, in 1976 as a way to provide an income for her young family while her husband was away travelling. Even in these early retail days, direct selling was a critical part of Anita’s business. If at the end of the week, she hadn’t reached her weekly revenue target for the shop, she would fill a basket with products and sell them door-to-door. Anita was the original Consultant.